Account Coordinator, Brand & Social @ FHR with Aadhar Mehta

Aadhar and Blair discuss if personality is more important than knowledge, how he loves his all-encompassing social marketing role at FHR; and, why he doesn’t care about a job description.
About Aadhar Mehta
Aadhar is a part-time chef, a full-time social media geek, and a self-proclaimed men’s fashion and grooming influencer with a flair for storytelling, a knack for detail, and a hint of humour. He’s currently working as an Account Coordinator, Brand & Social at FleishmanHillard HighRoad (FHR), a global communications agency that’s part of the Omnicom Group. His dream brands to work for are personality-driven, embrace the unconventional and have an eccentric vibe.
The Highlights and Hottest Takes 🔥
How Aadhar Got the Job
Aadhar was hired at FleishmanHillard HighRoad in a co-op position that turned into full-time after he finished his digital marketing program. He applied on LinkedIn and went through 4 rounds of interviews.
“The HR Manager at FleishmanHillard HighRoad liked how I approached them. I made it personal. It was clear to them that I liked the company.”
Lesson Learned
Appreciate the work. Pause to consider that even the smallest thing–like creating that little ad you see on your smartphone screen–takes months to bring to life, through multiple people across different teams.
Pro Tip
Start the job search early. Especially if you’re in school where you need a co-op/internship…start early to get ahead of your peers.
Segments
Aadhar's Year 1ne @ FleishmanHillard HighRoad
1:08 | Introduction and overview of the Brand & Social team
4:55 | Overview of FleishmanHillard HighRoad
7:05 | Making opportunities for yourself at work
8:06 | Why he ❤️ working as an Account Coordinator, Brand & Social
12:30 | Essential software used day-to-day
15:25 | How this role in social compares to similar ones at other agencies
22:40 | What’s on your mind in marketing right now?
26:25 | On being a "self-proclaimed men's fashion and grooming influencer"
Getting to Day 1ne: The Job Search
30:30 | Why change from hotel management to marketing?
33:07 | The job search to get hired in this role
40:15 | Hardest part of job search
Things I've Learned in Year 1ne
44:15 | "Ah-Ha!" moment about the work
46:25 | "Ah-Ha!" moment about influencers
48:00 | Pro-tip
49:30 | Wrap-up
Re(Sources)
- Connect with our guest Aadhar Mehta: LinkedIn | Instagram | Website
- Marketing and media tools: Hootsuite | SkedSocial | Meta Business Suite | LinkedIn Business | Cision | Talkwalker | Tagger
- Brands/organizations: FleishmanHillard HighRoad | Omnicom Group
- Connect with The Year 1ne’s host Blair Smith: LinkedIn
Credits
- Created and Produced by Blair Smith
- Hosted by Blair Smith
- Mixed and Mastered by Ray Harripaul
Sponsor(s)
N/A for this episode...Interested in being a sponsor of The Year 1ne's Show? Drop us a line via email 😀

Aadhar Mehta
Author
Part Time Chef, Full time Social Media Geek. Self proclaimed Mens' Fashion and Grooming Influencer with a flare of creativity and a lot of fun.