The podcast for people who want to start their year one in marketing

Small/Medium Business (SMB) Episodes

Aug. 31, 2023

Growth Marketer @ Growclass with Hannah Permell

Hannah and Blair discuss the importance of having empathy as a marketer, a rookie mistake of not checking your links; and how the Barbie brand captured hearts and minds in summer 2023.

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Aug. 10, 2023

SEO Strategist @ Flywheel Digital with Nathan Smith

Nathan and Blair discuss the real deal of what being an SEO is all about, how medicine, law and SEO are similar; and the time that ChatGPT let him down.

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June 15, 2023

Social Media Manager @ Paradigm PR with Sophie Cugliari

Sophie and Blair discuss the importance of tracking your on-the-job “wins” as they happen, working with a recruiter as part of your job search; and, why it’s important to believe that you own your seat at the table.

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April 13, 2023

Account Strategist @ Aber Group with Laurel Astridge

Laurel and Blair discuss why it’s important to ask the question as an intern, how everybody is a math person; and, how Sephora sparkles while Bubly “Bublé’s” as our favourite brands that do great marketing.

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March 2, 2023

Account Supervisor @ King Ursa with Kru Jayakumar

Kruthika and Blair discuss why a portfolio of different work will set you apart in the job search, we compare what’s it’s like to work in an agency vs. brand/client side; and, how to answer the one question you’re gonna get asked in any marketing job interview.

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Jan. 5, 2023

Social Media Coordinator @ Inbox with Rebecca Connolly

Rebecca and Blair discuss the importance of a “taking a shot” mindset to help get a job she loves, how thinking about buying shoes can help with the job search; and, why the algorithms are always on her mind.

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Aug. 4, 2022

Account Coordinator @ Aber Group with Ocean Wong

Ocean and Blair discuss working in a small vs. large advertising agency; overcoming perfectionist tendencies: and, why three heads are better than one.

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July 7, 2022

Digital Project Manager @ Simplistics with Spencer Jeffries

Spencer and Blair discuss how getting an unexpected referral changed his job search journey; the importance of doing research by reading job descriptions to help position yourself when you’re ready to apply; and, why it’s important to be honest about what you don’t know in a job interview.

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June 23, 2022

Content Manager @ Landscape Management Network (LMN) with Aja Jones

Aja and Blair discuss how saying “Yes!” to opportunities got him to where he wants to be–without him knowing he wanted to get there, what content marketing is and how to do it; and, how being confident in yourself and what you do doesn’t mean being arrogant.

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June 9, 2022

Digital Marketing Consultant @ Clementine Digital with Hannah Pybus

Hannah and Blair discuss the in's and out's of starting a marketing consulting business in a small city/town, the importance of self-awareness–and listening to that voice saying "be yourself"–as a driver for the entrepreneurial spirit; and, how to grow a business without doing any advertising or pr…

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May 12, 2022

Digital Marketing Specialist @ Feeding Canadian Kids with Masoud Farsi

Masoud and Blair discuss what it’s like to work as a marketing team of 1 in a charity organization, how not knowing what he wanted to do was important for Masoud’s job search; and, why a mindset of “Enjoying what you’re doing, rather than doing what you enjoy” can be important for your career.

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