Performance Marketer
An Engineer turned Marketer my journey has been all about figuring things out . I completed my graduation back in 2020 and knew that marketing was the field that I wanted to make my career in. However, not having any previous solid knowledge in the field, landing a job was tough. Few certifications like Introduction to Digital Marketing from Google helped in understanding the basics. My first job in the field of E-commerce and digital marketing here at Cello was where I actually learned everything, even EXCEL !
Now, 1.4 years I’ve handled multiple ads account for the brand on Amazon and other e-commerce sites and explored some of the best optimisation techniques.
I started my journey with undergrad in engineering and then moving towards Digital Marketing. During my 1.5 years of working for brand I wanted to understand , why decisions are taken like they were and also make my foundation strong. I then decided to pursue my MSc Digital Marketing from University College Dublin and currently in Week 5 of the course.